First Lifestyle Preferred Hotel in Hamburg
About Preferred Hotels & Resorts
Preferred Hotels & Resorts offers the most diverse global portfolio of independent hotels and personalized hotel experiences. Five unique collections offer the opportunity to be inspired and discover memories and new possibilities while traveling around the world. To ensure the highest level of customer satisfaction, Preferred Hotels & Resorts requires each of its member hotels to adhere to the Preferred Standards of Excellence™. These renowned quality standards are verified annually through anonymous on-site inspections by professional, third-party experts.
With the pineapple as a global landmark, Preferred offers recognition with the highest standards of quality.
In 2018, the East Hotel was added to its collections of exquisite, elegant, and inspiring hotels that represent the highest levels of luxury, lifestyle, and style.
About the Preferred Selection
east Hotel and the Preferred Selection
Since January 1, 2018, the east Hotel Hamburg has been part of the Preferred Hotel Group. Preferred Hotels & Resorts is the world's largest independent hotel brand and represents more than 650 exceptional hotels, resorts, and small hotel groups in over 85 countries.
The five globally operating collections – Legend, LVX, Lifestyle, Connect, and Preferred Residences – provide discerning travelers with a unique and luxurious travel experience for every occasion.
The Preferred Hotel Group's Excellence Standards are annually audited on-site by professional, anonymous third-party auditors.
We are particularly pleased to have been selected by Preferred Hotels & Resorts as a Hamburg Lifestyle Preferred Hotel.
iPrefer Loyalty Program - Your Benefits
The iPrefer™ loyalty program, along with PreferredResidences℠, Preferred Family℠, Preferred Pride℠, and Preferred Golf™, rewards Preferred Hotels & Resorts customers.
Regardless of your status as a long-time member or newcomer to the iPrefer loyalty program, all customers can benefit from loyalty points earned with the simplified structure of Insider and Elite status when they stay.
Become a member of the loyalty program:
Learn more about the iPrefer™ loyalty program
Preferred Travel Magazin
Preferred TRAVEL Magazine, published by Preferred Hotels & Resorts, features new hotels and city tour tips in Europe and around the world in its regular issue. The online platform offers a comprehensive overview and information on many exciting travel-related topics.
Visit the TRAVEL MAG website and be inspired for a new trip.
WORLDWIDE HOTEL LISTING
An attractively presented list of Preferred Hotels worldwide can be found in the digital magazine.
View the list here.