The east hotel has been the prime spot for chic accommodations, artisan dining, and vibrant nightlife ever since opening its doors in 2004. Situated in the legendary district of St. Pauli, the east attracts designers, gourmands and tourists from all around the world, marveling at its uniqueness and exceptional cuisine. The warm welcomes and tranquil, spacious rooms established east as the home away from home, a true harbor of mind.
Chicago based star designer Jordan Mozer envisioned "rooms that bring joy" when creating east in 2004. All Jordan Mozer rooms have a free-standing king bed and an open plan bathroom. A highlight and guest favourite are the east Splash rooms with a bathtub that fits two. With the expansion of the hotel in 2020 Giorgio Gullotta created new Lofts and Studios showing a state-of-the-art modern industrial design.
The east Hotel Hamburg has been part of the Preferred Hotel Group since January 1st, 2018. Preferred Hotels & Resorts is the world's largest independent hotel brand and represents more than 650 exceptional hotels, resorts and small hotel groups in over 85 countries.
The five globally operating collections - Legend, LVX, Lifestyle, Connect and Preferred Residences - provide discerning travelers with a unique and luxurious travel experience for every occasion.
The so-called excellence standards of the Preferred Hotel Group are checked annually on site by professional, anonymous third-party providers. We are particularly pleased to have been selected as the Hamburg Lifestyle Preferred Hotel by Preferred Hotels & Resorts.